
Eric has always been a champion for the written word.
He wrote short stories as early as third grade, and developed his skills throughout his education. After graduating from Valley Christian High School in the Bay Area in 2007, he attended the University of California, Santa Cruz. In 2011, he graduated with a Bachelor’s in Film and Digital Media and a concentration in Production and Screenwriting.
Then, in the shadow of the Great Recession, he found work editing videos at a modest educational startup then called Remilon, now known as Study.com. As the business’s needs grew and branched out, he pivoted to Content Strategy and Copywriting, building out a toolkit as an all-around content creator, producer, and editor.
From there, he picked up professional writing and editing skills in a variety of roles, always centered around content, marketing, and thought leadership:
- Creating Brand Voice and Tone Guides
- Managing Blog/Email Content Calendars and Messaging Plans
- Editing and Narrating Product Explainer Videos
- Drafting and Editing Marketing/Website Copy
- Ghostwriting Executive Posts and Presentations
- Drafting and Publishing One-Pagers, White Papers, and Case Studies
In addition to professional writing, he regularly creates and publishes personal projects like short stories, novels, tabletop role-playing games, and social media videos in fandom spaces.
Full Resume
Marketing Content Producer
SubjectWell | Austin, TX | 2021-2024
- Doubled LinkedIn following with research-driven blog posts based on patient surveys, industry collaborations, and major company announcements that positioned the company as a thought leader.
- Orchestrated and evolved style guides and brand positioning through multiple rebrands as the company expanded from one product to four, while adapting messaging for investor audiences.
- Established and optimized a streamlined content workflow that enabled the production of dozens of one-pagers, case studies, and white papers annually.
- Delivered polished video content through expert video editing and production skills.
Content Strategist
Southwest Key Programs, Inc. | Austin, TX | 2020-2021
- Managed the nonprofit’s Stories page and social media accounts, creating engaging content that highlighted the organization’s mission and impact.
- Partnered with design teams to create compelling printed and digital collateral, including virtual tours, infographics, and landing pages.
- Facilitated cross-departmental communication to deliver timely, critical messages to an organization of over 7,000 employees.
Edmodo | San Mateo, CA | 2016-2020
- Designed and implemented a copy workflow system that enabled delivery of over 1 million marketing emails weekly.
- Authored comprehensive Style Guides adopted company-wide for consistent Marketing and Product copy.
- Led innovative content initiatives including Clear The Air (anti-vaping campaign), NexxGen News (partnership with national video news service), and built a team of content contributors to drive platform traffic.
Lead Content Strategist, Video
Study.com | Mountain View, CA | 2011-2016
- Led the video content community at Study.com, comprised of three full-time employees and over 20 contract video editors.
- Drafted video and text style guides for used by over 100 contractors to create a consistent look, feel, and voice for Study.com
- Helped scale video production efforts from less than five per week to 100 per week.
- Created dozens of videos for Remilon’s Education Portal Academy, which has since become the Study.com Academy.
- Managed a growing team of contract video editors and helped define the look and feel of the video library.